VELUX Group and Maersk Line in New Zealand are both keenly supporting the sustainability agenda of the race. Taking care of the climate and environment is a growing issue in the country.
The 2010-11 edition of VELUX 5 OCEANS has a firm commitment to be environmentally friendly with the introducing of the ECO 60 boat class. All skippers are racing these boats which are built before 2003 and have a minimum use of fossil fuels. While the race itself draws attention to climate change, looking after the environment and the oceans around us are also of optimum importance for the main sponsors of the race: title sponsor VELUX Group and transportation partner Maersk Line.
“The race itself has a very high profile and we are happy to be associated with it. Above all they share the same objective as we do – that is to promote sustainability,” says managing director Julian Bevis, Maersk Line New Zealand.
The concept of sustainability is an important part of the VELUX 5 OCEANS philosophy and a message that has clear residence in New Zealand.
“In New Zealand, being a green country, sustainability is a key factor and people do under-stand sustainability. They tend to research it and they ask some very tough questions, so you can’t wing it. You need to have something to back up the sustainability phrase – and VELUX does have that,” says general manager Horst Brenner, VELUX New Zealand.
With the VELUX Group and Maersk Line promoting a shared ideology with regard to revers-ing climate change the race is a perfect show case to put that ideology into action.
“It’s very important for VELUX to be part of the race, because the ECO boats relates very much to our products. What the skippers have to go through is amazing – the weather, the wind, rain, noise and the waves. It’s a great connection to our products. Our skylights on the roof in New Zealand and around the world have to cope with similar conditions,” says Horst Brenner.
Through their association with the VELUX 5 OCEANS both the VELUX Group and Maersk Line are helping to inform and inspire the wider public to think and act in a more sustainable manner.
Julian Bevis emphasizes that if you want to make change, first you need people to be aware of the issue. But it takes time, and it is a journey - around to world.
The four skippers in the race were sent off from Wellington on Sunday 6 February. Next port is Punta del Este, Uruguay, which they are expected to reach at the end of the months.
About the VELUX Group
The VELUX Group creates better living environments with daylight and fresh air through the roof. The VELUX product programme contains a wide range of roof windows and skylights, along with solutions for flat roofs. The Group also supplies many types of decoration and sun screening, roller shutters, installation products, products for remote control and thermal solar panels for installation in roofs. The VELUX Group, which has manufacturing companies in 11 countries and sales companies in just under 40 countries, represents one of the strongest brands in the global building materials sector and its products are sold in most parts of the world. The VELUX Group has about 10,000 employees and is owned by VKR Holding A/S, a limited company wholly owned by foundations and family. For more details, visit www.velux.com.
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Lone Ellersgaard, Corporate Press Manager
The VELUX Group
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